Report the Suspicious

From “Transit Secure,” a public-awareness adver­tis­ing cam­paign mounted in the Vancouver area in March 2009 by TransLink (South Coast British Columbia Transportation Authority) in antic­i­pa­tion of the February 2010 Winter Olympic Games. The posters appear at pub­lic tran­sit sites and urge pas­sen­gers to report sus­pi­cious activ­ity to the author­i­ties. “Call a Paranormal Investigator” was posted in spring 2009. The fall 2009 cam­paign, now under­way, includes the other sets of images. “Transit Secure,” cre­ated for TransLink by Tribal DDB of Vancouver — Daryl Gardiner, Creative Director; Jeff Galbraith, Copywriter; Frank Hoedl, Photographer — won two prizes in the 29^th Annual AdWheel Awards, pre­sented by the American Public Transportation Association in 2009.